Monday, January 22, 2007

How to Use Color to Set Mood




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This week our focus will be Color!!!!
Tutorial by Julie Kelley, Creative Team Member


A layout can portray a drastically different mood depending on your color choice. What kind of mood are you looking for? As a general rule, reds, yellow, oranges are"warm" and tend to add excitement to your layout while blues, greens and neutrals tend to be "cool" and more calming. As an example, take a look at this layout:


Layout Credits: Digital papers, elements, and wordart from the "Delight" kit by Jomi Designs

The deep red with orange hues was meant to show off the heat of summer. The wordart was a perfect expression to help the mood.

The next layout, using the same picture, and an extrememly similar layout suggests a totally different mood, evoking the calm of the sea, and the calm of summer life.


Layout Credits: Digital papers and elements from the "Brand New Baby" kit by Shannon Lee Designs

Here are links to more color theory sites...

http://www.colormatters.com

http://desktoppub.about.com/cs/color/a/symbolism.htm

http://www.color-wheel-pro.com/color-meaning.html

http://www.myth.com/color/meaning.html

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